Tuesday, March 10, 2009

Strategic Planning Process:

In order to integrate quality with the strategic planning process, a systematic and sequential procedure has to be adopted. There are seven basics steps to strategic process planning:
Customer needs:
The basic step is the identification of customers and their wants and needs. An organization must seek its customer’s requirements, expectations and assess future trends before developing a strategic plan.
Customer position:
The second step requires the planners to determine its positioning with regards to its customer. Various alternatives such as whether the organization should give up, maintain or expand market position should be considered. In order to become successful, the organization should concentrate and consolidate its position in its areas of excellence.
Predict the future:
Next, the planners must predict future conditions that will affect their product or service. To help predicting the future, the tools such as demographics, economic forecasts, ad technical assessments or projections may be used.
Gap analysis:
In this step, the planners must identify the gaps between the current state and the future state of the organization. This concept is also known as value stream mapping. For identifying the gaps, an analysis of the core values and concepts and other techniques may be used. Organization should embrace quality as an essential ingredient in their vision, mission and objectives.

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